Brand Performance were engaged primarily to assist a transition of the FHI Heat brand following an acquisition in 2010/2011. We worked closely with the new owners, original founders, and the FHI Heat management teams, to ensure stability and growth were maintained during such a huge change. <br/><br/>We oversaw and were involved in  a number of projects including; Design and production of a new and significant trade booth; The development and marketing of 2 new appliance lines; along with conducting detailed market research for the Brazilian market.